This confectionery merchandise, usually marketed as a novelty product, sometimes options a picture or likeness of the previous president on its packaging. It leverages the widespread recognition and, in some circumstances, the divisive opinions related to the person to draw consideration and gross sales. Examples vary from generic chocolate bars with themed wrappers to extra elaborately designed merchandise aiming for collectibility.
The importance of such an merchandise stems from its means to capitalize on the intersection of politics, standard tradition, and consumerism. The advantages, primarily for the producers and retailers, are derived from the potential for top gross sales quantity pushed by each supporters and detractors, the latter group typically buying as a type of satirical commentary. Its historic context is rooted within the long-standing custom of political memorabilia and novelty items designed to elicit robust emotional responses.